Tyre Graphics

Project Brief

The brief was to design graphics for the wheels of a sports car. Tyres have 2 types of motions – rotation and translation. The challenge was that the graphics had to look good when the tyre was stationary as well as while it was moving. The contours of the graphics had to be such that it made interesting patterns at varied speeds. It also had to be simplistic at the same time. I also experimented with colours to see how colours blend with each other at different speeds.

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Tags

Motion graphics , tyre , blending, transform

Summary

Designing graphics for an object that moves

Explorations

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Different explorations on the tyres

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This is how the graphics would look when the car wheel rotates.

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Tyre graphics transformations at varied speeds.

Videos